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Every era has its merger; every era has its story. For the New Media age it was an even bigger disaster the AOL-Time Warner deal.

At the time AOL and Time Warner were considered a matchless combination of old media content and new media distribution. But very soon after the deal was announced things started to go bad—and then from bad to worse. Less than four years after the deal was announced, every significant figure in the deal -save the politically astute Richard Parsons—has left the company, along with scores of others. Nearly a $100 billion was written off and a stock that once traded at $100 now trades near $10.

What happened? Where did it all go wrong? In this deeply sourced and deftly written book, Nina Munk gives us a window into the minds of two of the oddest men to ever run billion-dollar empires. Steve Case, the boy wonder who built AOL one free floppy disk at a time, was searching for a way out of the New Economy.  Meanwhile Jerry Levin, who'd made his reputation as a visionary when he put HBO on satellite distribution, was searching for a monumental deal. These two men, more interested in their place in history than their personal fortunes, each thought they were out-smarting the other.

ebook,Nina Munk,Fools Rush In Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner,HarperCollins e-books,Business,Management - General,BIOGRAPHY AUTOBIOGRAPHY / Business,BUSINESS ECONOMICS / Corporate Business History,BUSINESS ECONOMICS / Management,Biography,Biography Autobiography,Business,Business Economics,Business / Economics / Finance,Business/Economics,Businessmen,Businessmen;United States;Biography.,Corporate Business History - General,Economic history,Economics, finance, business management,Entrepreneurship,GENERAL,General Adult,History,Industries - Media Communications,Internet service providers,Internet service providers;United States;History.,Management - General,Non-Fiction,Online information services industry,Online information services industry;United States;History.,United States,biography/autobiography;business/personal finance;business;non-fiction;illustrated;picture;book;gift;coffee table;2004;2005;2006,BIOGRAPHY AUTOBIOGRAPHY Business,BUSINESS ECONOMICS Management,BIOGRAPHY AUTOBIOGRAPHY / Business,BUSINESS ECONOMICS / Corporate Business History,BUSINESS ECONOMICS / Management,Corporate Business History - General,Industries - Media Communications,Business / Economics / Finance,Biography,Businessmen,History,Internet service providers,Online information services industry,United States,Business Economics,Business/Economics,Biography Autobiography,Economic history,Economics, finance, business management,Entrepreneurship

Fools Rush In Steve Case Jerry Levin and the Unmaking of AOL Time Warner eBook Nina Munk Reviews :

Every era has its merger; every era has its story. For the New Media age it was an even bigger disaster the AOL-Time Warner deal.

At the time AOL and Time Warner were considered a matchless combination of old media content and new media distribution. But very soon after the deal was announced things started to go bad—and then from bad to worse. Less than four years after the deal was announced, every significant figure in the deal -save the politically astute Richard Parsons—has left the company, along with scores of others. Nearly a $100 billion was written off and a stock that once traded at $100 now trades near $10.

What happened? Where did it all go wrong? In this deeply sourced and deftly written book, Nina Munk gives us a window into the minds of two of the oddest men to ever run billion-dollar empires. Steve Case, the boy wonder who built AOL one free floppy disk at a time, was searching for a way out of the New Economy.  Meanwhile Jerry Levin, who'd made his reputation as a visionary when he put HBO on satellite distribution, was searching for a monumental deal. These two men, more interested in their place in history than their personal fortunes, each thought they were out-smarting the other.

ebook,Nina Munk,Fools Rush In Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner,HarperCollins e-books,Business,Management - General,BIOGRAPHY AUTOBIOGRAPHY / Business,BUSINESS ECONOMICS / Corporate Business History,BUSINESS ECONOMICS / Management,Biography,Biography Autobiography,Business,Business Economics,Business / Economics / Finance,Business/Economics,Businessmen,Businessmen;United States;Biography.,Corporate Business History - General,Economic history,Economics, finance, business management,Entrepreneurship,GENERAL,General Adult,History,Industries - Media Communications,Internet service providers,Internet service providers;United States;History.,Management - General,Non-Fiction,Online information services industry,Online information services industry;United States;History.,United States,biography/autobiography;business/personal finance;business;non-fiction;illustrated;picture;book;gift;coffee table;2004;2005;2006,BIOGRAPHY AUTOBIOGRAPHY Business,BUSINESS ECONOMICS Management,BIOGRAPHY AUTOBIOGRAPHY / Business,BUSINESS ECONOMICS / Corporate Business History,BUSINESS ECONOMICS / Management,Corporate Business History - General,Industries - Media Communications,Business / Economics / Finance,Biography,Businessmen,History,Internet service providers,Online information services industry,United States,Business Economics,Business/Economics,Biography Autobiography,Economic history,Economics, finance, business management,Entrepreneurship

Fools Rush In Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner - edition by Nina Munk. Download it once and read it on your device, PC, phones or tablets. Use features like bookmarks, note taking and highlighting while reading Fools Rush In Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner.

 

Product details File Size 921 KB Print Length 382 pages Publisher HarperCollins e-books; Reprint edition (October 13, 2009) Publication Date October 13, 2009 Sold by  Services LLC Language English ASIN B000WCWV1M

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